The Podcast Profanity Index

If podcasts feel more explicit than ever, there’s a reason for it.

With 15.5 million UK listeners tuning in regularly, the boom in podcasts has created a space where anything goes. Celebrity hosts, unfiltered conversations, and zero editorial restraint have turned some of the country’s biggest shows into profanity-heavy listening.

The data team at Casino Kings analysed leading UK podcasts to find out which ones swear the most, ranking them by total expletives and frequency, and exploring whether audiences are actively drawn to podcasts full of swearing.

The UK’s Most Profanity-filled Podcast Revealed

Taking the top spot is My Therapist Ghosted Me, making it the UK’s most profanity-filled podcast. Hosted by Vogue Williams, fresh from I’m a Celebrity… Get Me Out of Here!, and Irish comedian Joanne McNally, the show stands out for its unapologetically unfiltered tone.

Across the episodes analysed, the podcast featured a total of 458 swear words, working out at 65 swears per 10,000 words, the highest rate of any show in the ranking.

To put that into perspective, 10,000 words typically equates to around 60 to 75 minutes of conversation. The longest episode analysed here ran for just 45 minutes, pointing to a particularly dense use of explicit language throughout.

As a comedy podcast, that level of swearing aligns with the format. A more relaxed, off-the-cuff style leaves room for stronger language, which often feeds directly into the humour and overall tone of the show.

Podcast Profanity Index graphic

Following in second place is Staying Relevant, hosted by Made in Chelsea’s Sam Thompson and TOWIE favourite Pete Wicks. Built around unfiltered conversations and celebrity guests, the podcast leans heavily into a no-holds-barred style, with appearances from names including James Buckley and Olivia Attwood.

Across the episodes analysed, the show racked up 402 swear words, equating to 58 per 10,000 words, placing it firmly among the most explicit podcasts in the UK.

James Buckley himself also features in the top three with The Buckleys, which he co-hosts alongside his wife, Clair. The podcast offers a candid look at family life, with the pair’s dynamic and humour driving a similarly unfiltered tone throughout.

Best known for playing Jay in The Inbetweeners, a character defined by crude humour and quick-fire one-liners, Buckley carries that same energy into the podcast. Across the five episodes analysed, the show recorded 311 swears, or 51 per 10,000 words, securing its place just behind Staying Relevant in the rankings.

Top 10 Most Profanity-Filled Podcasts:

  1. My Therapist Ghosted Me – 64.05 swears per 10,000 words
  2. Staying Relevant – 58.07
  3. The Buckleys – 51.27
  4. Shagged. Married. Annoyed. – 36.64
  5. The Fellas – 30.23
  6. Undr The Cosh – 30.14
  7. Joe Marler Will See You Now – 26.74
  8. Stick to Football – 23.3
  9. The Joe Rogan Experience – 21.95
  10. Fin vs History – 12.45

Comedy Emerges as The Most Explicit Podcast Category

Comedy leads the way by a clear margin, accounting for 80% of the most profanity-heavy podcasts analysed. Titles such as Shagged. Married. Annoyed., The Fellas, Joe Marler Will See You Now, The Joe Rogan Experience and Fin vs History all rank highly, underlining how central explicit language has become to the genre.

For shows like these, it’s the unscripted, improvised nature that likely pushes them higher in the rankings. Comedy and swearing often go hand in hand, with strong language enhancing punchlines and adding to the overall effect. In many cases, it’s part of the humour itself.

Not only that, but audiences tune in to these podcasts to unwind, laugh and enjoy unfiltered conversations, making this more relaxed, explicit style part of the appeal.

Profanity Index - Comedy leads the most swears per episode, by genre

We also compared genres to see which come closest to comedy for profanity, using both total swears and rate per 10,000 words.

Comedy leads by a distance, averaging 180 swears per podcast and 26 per 10,000 words. Sport ranks second, with 63 swears per podcast and 10 per 10,000 words, with titles like Undr The Cosh and Stick to Football breaking into the overall top 10.

Undr The Cosh, hosted by former and current professional footballers alongside comedy writer Chris Brown, ranked seventh overall with 145 swears, or 30 per 10,000 words, one of the highest rates outside of comedy.

Close behind in ninth is Stick to Football, featuring Gary Neville, Jamie Carragher, Jill Scott, Ian Wright and Roy Keane. The show recorded 145 swears per podcast, equating to 23 per 10,000 words, placing it above The Joe Rogan Experience in the rankings.

Methodology:

For this analysis, we examined 280 episodes from some of the UK’s most popular podcasts, from categories; comedy, true crime, society & culture, business, and sport. Each episode transcript was analysed to determine total word count and identify instances of profanity.

We used a predefined dictionary of common swear word families, including terms such as fuck, shit, bitch, damn, and others, to ensure consistency across the dataset. Every occurrence was counted and aggregated to produce a total swear count for each episode.

To allow for fair comparisons between podcasts of varying lengths, we standardised the results by calculating the number of swears per 10,000 words.

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